Our triple bottom line strategy
Our triple bottom line commitment means doing business in a manner that supports people, planet, and profit. We are committed to minimizing the environmental impact of our operations and supporting the health, well-being, and education of our people and the people in the communities we serve. We believe that these activities will benefit both the environment and society, while simultaneously enhancing our corporate profitability and value.
The first step in our strategy was to focus on reducing the impact of our Victoria, Canada, headquarters, as strong leadership in these initiatives must start at the core of the company. In 2017, we included a supply chain review. We have outlined our overall "circle of influence" as an action plan to reach all layers over the next 5–10 years. Our goals are in place to work from the centre of the circle of influence out to the very outer ring—the source materials (raw components) of our products—and develop initiatives throughout this journey.
Read the full 2017 Corporate Social Responsibility report for more information.